How to Import Kurtis from India: A Complete Guide for Wholesale Buyers
Learn how to import kurtis from India, find wholesale suppliers, compare bulk prices, check garment quality, calculate landed costs and prepare for international shipping.
Ajmera Export 24 Oct 202615 min read
Learning how to import kurtis from India can help clothing retailers, boutique owners, distributors and fashion importers build a competitive ethnic wear collection. India has a large apparel industry offering kurtis in different fabrics, prints, silhouettes, sizes and designs for a variety of customer markets.
For international buyers, successful kurti importing involves more than finding attractive designs. You need to identify a suitable Indian clothing supplier, compare wholesale quotations, confirm product specifications, understand minimum order quantities, inspect quality and arrange shipping and customs clearance.
This guide explains how to import kurtis from India for commercial resale, including how to evaluate suppliers, place bulk orders, prepare for international shipping and reduce common sourcing risks. Whether you operate a boutique, online fashion store, retail chain or wholesale distribution business, a structured sourcing process can help you make better purchasing decisions.
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Indian kurtis are popular in ethnic and fusion fashion collections because they are available in a wide variety of styles. Depending on the supplier, buyers may be able to source casual kurtis, office wear, printed kurtis, embroidered designs, festive styles, straight-fit kurtis, Anarkali-inspired designs and contemporary silhouettes.
Importers can explore products in cotton, rayon, viscose, georgette, crepe and other fabrics, subject to supplier availability. Different materials serve different customer preferences, climates, retail price points and seasonal collections.
Importing directly from an Indian supplier may also allow businesses to discuss bulk quantities, product selection, size assortments and repeat-order requirements. However, prices, minimum order quantities, production capabilities and customisation options vary by supplier. Buyers should confirm all commercial terms before placing an order.
Step 1: Identify Your Target Market Before Importing Kurtis
Before searching for kurti manufacturers or wholesale suppliers in India, determine who will purchase your products. A retailer serving customers in the Gulf region may need a different assortment from a boutique targeting customers in Europe, North America or Southeast Asia.
Consider the age group, preferred styles, local fashion trends, climate, available sizes and expected retail price range in your destination market. You should also determine whether your customers prefer everyday cotton kurtis, contemporary office wear, embellished festive clothing or a combination of styles.
Research competing products and estimate the quantity you can realistically sell. This helps you avoid importing too many designs or committing to a large quantity before testing customer demand.
Step 2: Find Reliable Kurti Suppliers in India
Finding the right supplier is one of the most important steps when learning how to import kurtis from India. Potential sourcing partners include garment manufacturers, wholesalers, exporters, trading companies and apparel sourcing businesses.
These supplier types are not interchangeable. A manufacturer may produce garments according to agreed specifications, while a wholesaler may supply existing designs from available stock. An exporter or sourcing company may coordinate products and shipping arrangements through its own supply network.
Start by researching suppliers whose product range matches your business requirements. Review their company information, available catalogues, product specifications, communication quality and commercial terms. Ask whether they regularly handle international B2B orders if export experience is important to your business.
For additional company information, visit Ajmera Fashion Exports' About page or use the contact page to submit a sourcing enquiry. Confirm product availability and the company's ability to meet your specific kurti requirements before proceeding.
Step 3: Choose the Right Types of Kurtis to Import
Cotton Kurtis
Cotton kurtis may suit buyers looking for everyday clothing and warm-weather collections. When sourcing cotton garments, confirm the fibre composition, fabric weight, shrinkage characteristics, colourfastness and washing instructions.
Printed Kurtis
Printed kurtis can provide variety for retail stores and online fashion businesses. Buyers should compare print clarity, pattern placement, colour consistency and fabric quality. Ask whether designs are available in multiple sizes and whether repeat orders can be supplied consistently.
Rayon and Viscose Kurtis
Rayon and viscose garments may be relevant to buyers seeking particular drape, texture and styling options. Confirm the exact fibre composition rather than relying on a broad product description. Care instructions and shrinkage behaviour should also be considered.
Embroidered and Festive Kurtis
Embroidered or embellished kurtis may suit festive collections, special occasions and premium fashion assortments. Inspect embroidery quality, embellishment attachment, lining, finishing and garment construction. Confirm whether the quoted price includes all decorative details shown in the sample or catalogue.
Contemporary and Office-Wear Kurtis
Retailers targeting everyday and workwear customers may investigate straight-fit, minimal-print, solid-colour and contemporary kurti styles. Choose products according to your target market rather than importing a large assortment without a clear customer profile.
Step 4: Request a Wholesale Kurti Catalogue and Quotation
After identifying potential suppliers, request a current product catalogue with clear photographs and detailed specifications. For each design, ask for the available fabric, colour options, size range, garment measurements, embellishment details and packaging information.
When requesting a quotation for wholesale kurtis from India, provide the supplier with your estimated order quantity and intended destination country. Explain whether you want a mixed-design order, a single design in multiple sizes or a larger quantity of selected products.
Your quotation should clarify the unit price, minimum order quantity, sample charges if applicable, production lead time, packaging, payment terms and shipping arrangements. Ask whether prices change according to quantity, fabric or customisation requirements.
Do not compare supplier prices without checking the specifications. Two kurtis with similar photographs may differ in fabric composition, stitching, finishing, garment measurements and included accessories.
Step 5: Understand Minimum Order Quantity and Bulk Purchasing
Minimum order quantity, commonly called MOQ, is the smallest quantity a supplier is willing to accept for a particular order or product. When importing kurtis from India, the MOQ may depend on the design, available stock, size assortment, fabric and whether the garments are made to order.
Some suppliers may offer ready-made garments, while others may require larger quantities for selected designs or custom production. Ask whether the MOQ applies per design, colour, size or total order.
If you are importing for the first time, consider whether a smaller trial order or sample evaluation is possible. Testing a limited assortment can help you evaluate product quality and customer response before committing to a larger purchase.
For established retailers and distributors, a larger order may provide access to a broader selection or different commercial terms. However, purchase quantity should be based on sales forecasts, working capital and storage capacity rather than the assumption that every larger order will automatically be more profitable.
Step 6: Check Kurti Quality Before Confirming the Order
Quality control is essential when importing women's ethnic wear. A product that looks attractive in photographs may differ from the delivered garment in colour, fabric, fit or finishing. Whenever practical, request a physical sample before confirming a substantial order.
Check fabric composition, stitching, seam strength, garment measurements, print alignment, colour consistency, embroidery and finishing. Review the size chart and confirm whether the measurements refer to the finished garment.
Ask about shrinkage, colourfastness and washing performance, particularly if the products will be sold under your own brand or supplied to retail chains. For larger orders, consider agreeing on an inspection procedure and acceptable defect criteria before production begins.
Keep a record of the approved sample and written specifications. This gives both parties a reference for checking whether the delivered garments match the agreed requirements.
Step 7: Calculate the Total Cost of Importing Kurtis
The cost of importing kurtis from India is not limited to the supplier's quoted garment price. International buyers should estimate the complete landed cost before deciding whether an order is commercially viable.
Depending on the transaction, the total cost may include the garment price, sample expenses, packaging, inland transportation, international freight, insurance, customs duties, import taxes, customs clearance charges and destination handling fees.
Applicable costs depend on the destination country, product classification, shipment method, transaction terms and local regulations. Do not assume that one duty rate or tax treatment applies to all countries.
Ask your supplier to clarify the quotation and shipping terms. Consult a qualified customs broker or import professional in your destination country to confirm the correct product classification, applicable duties, taxes and documentation requirements.
Calculating the estimated landed cost per garment can help you set a realistic wholesale or retail price. Include local delivery, warehousing, payment processing, marketplace fees and expected returns when estimating your final profit margin.
Step 8: Understand Export Documentation and Import Regulations
International shipments require accurate commercial and transport documentation. The exact documents depend on the destination country, shipment method, transaction structure and applicable regulations.
Commonly relevant documents may include a commercial invoice, packing list and transport document such as an airway bill or bill of lading. A certificate of origin, insurance document or other certificate may be required depending on the shipment and destination rules.
Buyers should also confirm the applicable import requirements for garments, including product labelling, fibre-composition declarations, country-of-origin marking and any destination-specific consumer or safety requirements.
Do not assume that every shipment requires the same documents. Before placing the order, ask the supplier which documents it can provide and confirm the complete requirements with your customs broker or relevant destination-country authority.
Ensure that the product description, quantity, declared value and other details are consistent across the commercial and shipping documents. Incorrect or incomplete documentation can cause customs delays and additional costs.
Step 9: Choose the Right Shipping Method
The best shipping method depends on order size, urgency, budget and destination. Smaller or urgent shipments may be suitable for air freight or courier services, depending on the shipment and carrier rules. Larger commercial orders may be more economical to transport by sea freight, although transit times and handling arrangements vary.
Before choosing a shipping method, compare the estimated freight cost, transit time, shipment tracking, insurance options, customs clearance responsibilities and final delivery arrangements.
Clarify the agreed Incoterms, where applicable, so that the buyer and seller understand their respective responsibilities for costs, delivery and risk. Confirm which party arranges export clearance, international transport, import clearance and final delivery.
Request an estimated dispatch date and shipping timeline. Production time and international transit time are different, so ask the supplier to explain both before you commit to a delivery schedule.
Step 10: Understand Payment Terms and Reduce Sourcing Risks
Before transferring money to a new supplier, verify the business identity, contact details, invoice information and payment beneficiary. Review the quotation and confirm the exact products, quantities, specifications and delivery terms.
For a first order, avoid making decisions based only on attractive product photographs or unusually low prices. Request samples, use verifiable business contact details and keep written records of all agreements.
Payment arrangements vary by supplier and transaction. Discuss the payment schedule, deposit requirements, balance payment, inspection arrangements and procedure for handling defective or incorrect goods before confirming the order.
For larger transactions, consider appropriate inspection or independent verification procedures. The level of verification should reflect the order value, supplier history and commercial risk.
Common Mistakes to Avoid When Importing Kurtis from India
One common mistake is choosing a supplier without confirming the actual fabric, size chart and garment specifications. Product photographs alone are not sufficient evidence of quality or consistency.
Another mistake is placing a large order before evaluating a sample. A sample can help you assess fabric, construction, fit and finishing before committing more capital.
Importers should also avoid overlooking customs requirements and landed costs. Freight, duties, taxes, local handling and compliance expenses can significantly affect the final cost of each garment.
Finally, do not assume that every supplier offers custom manufacturing, private labelling, export documentation or international shipping. Confirm each requirement directly and include agreed services in the written quotation or purchase order.
How to Import Kurtis from India for Your Boutique or Online Store
Boutique owners and online sellers should begin with a focused product assortment rather than purchasing too many styles at once. Choose designs based on customer preferences, expected selling prices, seasonal demand and available working capital.
Ask suppliers for accurate photographs, product descriptions, size charts and care instructions. These details can support your product listings and reduce confusion when customers choose sizes or compare garments.
Before ordering, estimate the landed cost and compare it with the expected selling price. Allow for packaging, local delivery, returns, platform fees and other operating expenses that may affect profitability.
After the first shipment arrives, evaluate customer feedback, sales performance and product returns. Use this information to decide which designs and sizes to reorder. A measured approach can help your business build a more consistent product range over time.
How to Import Kurtis from India for International Wholesale Distribution
Importers serving multiple retailers or distributors may need a broader product assortment and a more structured purchasing process. Define the required quantity by design, size and colour before requesting quotations.
Ask suppliers whether they can maintain consistent product specifications across repeat orders. Discuss production capacity, stock availability, quality checks, packaging and realistic lead times. Confirm the process for approving new designs and managing discontinued products.
If you plan to distribute garments under your own brand, discuss private-label requirements explicitly. Confirm whether labels, tags, packaging and custom designs are available and whether they involve additional minimum quantities or charges.
For international distribution, work with your customs broker and logistics provider to establish the appropriate shipping and documentation process for your destination market. Confirm local labelling and import requirements before the goods are dispatched.
Start Your Indian Apparel Sourcing Enquiry with Ajmera Fashion Limited
Ajmera Fashion Exports welcomes relevant business enquiries from international buyers exploring Indian apparel and textile sourcing. If you are looking to import kurtis from India, share your product requirements so the team can review the enquiry and confirm whether the requested category and specifications can be supported.
When contacting the team, include your target product category, preferred fabric, design references, estimated order quantity, destination country and any packaging or private-label requirements. Providing these details can help clarify the next steps in the sourcing process.
When contacting us, please include your required product category, specifications, estimated order quantity and destination country. Product availability, MOQ, pricing, manufacturing or sourcing arrangements, and delivery terms are subject to confirmation.
Frequently Asked Questions About Importing Kurtis from India
1. How can I import kurtis from India?
Identify your target market, shortlist suitable Indian suppliers, request product specifications and quotations, evaluate samples, confirm commercial terms, arrange shipping and verify the import requirements in your destination country before placing the order.
2. How do I find wholesale kurti suppliers in India?
Research garment manufacturers, wholesalers, exporters and apparel sourcing businesses whose product ranges match your requirements. Verify their business details, request current catalogues and confirm whether they accept international bulk orders.
3. What is the minimum order quantity for importing kurtis?
There is no universal MOQ. It depends on the supplier, design, available stock, size assortment and whether the garments are ready-made or produced to order. Ask whether the minimum applies per style, colour, size or total order.
4. Can I import kurtis from India for an online store?
Yes, subject to the supplier's terms and your destination country's import requirements. Start with a focused assortment, confirm product quality and sizes, calculate the landed cost and assess customer demand before placing larger repeat orders.
5. Which fabrics are available for kurtis from India?
Depending on the supplier, options may include cotton, rayon, viscose, georgette, crepe and other fabrics. Confirm the exact fibre composition and care instructions for each product before purchasing.
6. What documents are required to import kurtis?
Depending on the destination and shipment, documents may include a commercial invoice, packing list and transport document. Other documents or certificates may be required. Confirm the complete requirements with a customs broker or relevant authority in the importing country.
7. How much does it cost to import kurtis from India?
The total cost depends on the garment price, quantity, packaging, freight, insurance, customs duties, taxes, clearance charges and destination-specific requirements. Calculate the landed cost using the actual quotation and import rules for your country.
8. How are kurtis shipped from India to other countries?
Depending on the shipment size, urgency and destination, buyers may use courier services, air freight or sea freight. Compare transit times, costs, insurance, customs clearance responsibilities and final delivery arrangements before choosing.
9. Can I request private-label kurtis from an Indian supplier?
Some suppliers may support private labelling or customised orders, but availability varies. Confirm label and packaging requirements, design approvals, additional costs, production lead times and minimum quantities before placing an order.
10. How can I check the quality of kurtis before importing?
Request a sample where possible and inspect fabric composition, stitching, garment measurements, print quality, colour consistency and finishing. For larger orders, consider agreeing on written specifications and an inspection procedure before production.
11. Do I need to pay customs duty when importing kurtis?
Import duties and taxes depend on the destination country, product classification, shipment details and applicable trade rules. Consult a qualified customs broker or the relevant authority to establish the correct duties and taxes for your shipment.
12. How can international buyers contact Ajmera Fashion Limited?
International buyers can contact Ajmera Fashion Limited through WhatsApp at +91 74879 15961 or by email at export@ajmerafashion.com. Include the required product category, specifications, estimated quantity and destination country. Product availability and commercial terms must be confirmed.
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